A bit about me

At 34, I’ve spent exactly half of my life in one of two homes—Bogotá and South Florida. Wildly different and equally formative.

I came to my current role as ACD through years of uniquely multidisciplinary experience, through which I’ve developed various skills—as a storyteller, a copywriter, a content strategist, and creative leader. I’ve found my passion in the production and creative direction of travel and tourism content that aims to capture the truth of a destination. Beyond creative production, I have a proven record in ideating and executing big-idea advertising campaigns, and creating compelling brand voices.

I thrive on collaboration and curiosity. Whether that means tapping into another creative’s strengths to craft the perfect story together; or, meeting new people and learning from them. I find most of my inspiration via cultural exchange.

Take two cultural identities, a lifelong reading habit and a love and commitment to immersive travel … and you get an exciting and inspiring career in travel advertising.